SEO for Small Business: Your Questions Answered Posted: 2020-11-18 Answers to all your small business SEO questions. Being a small business is tough. Many businesses fail in the first year, and many more will not reach the five-year mark. But even established businesses can fail if they are unable to adapt to changing times. Marketing is hard - digital marketing even harder. And the black box nature of SEO can make it the most difficult form of marketing your business. Yet, when done right, there are few things that can compete with strong organic search engine visibility
in promoting your small business. Organic listings build trust with local customers, and all the best business relationships are built on trust. In this article, I want to consider SEO as a marketing tactic specifically for small businesses. I'll share everything we've learned convert raster to vector from working on hundreds of small business SEO projects. My intention is to arm you, as a business owner, with the knowledge and power to make the right decisions when implementing an SEO strategy – whether you choose to do some of
it yourself or the entire SEO work, employ an in-house SEO or outsource the work to an SEO agency. It is assumed that search engines and SEO will play an important role in the future of your business. And the purpose of this article is to use my 20 years of SEO experience to help you make the best decisions possible when putting SEO to work for your small business. What is SEO? In 2017, that's one hell of a question. SEO market research? Keyword research? Does it build a perfectly optimized website? Is it writing? Is SEO content marketing via search engines? Build links and authority?