Founded in 2015, Koala.com was originally a cross-border e-commerce platform under NetEase, formerly known as "NetEase Koala". In September 2019, executive list NetEase and Alibaba announced a strategic cooperation. Alibaba Group wholly acquired executive list NetEase’s cross-border e-commerce platform “NetEase Koala” for US$2 billion and changed its name to “Koala Seagoing”. According to the "China Cross-border .
NetEase Koala ranked first in the domestic executive list cross-border import market with a market share of 27.7%, while Tmall International accounted for 25.1%. According to proportional estimates, after the merger of Ali and NetEase Kaola, the market share of Ali's import and export international business will exceed 50%, significantly leading other competitors, leaping to a executive list monopoly position, and the scale advantage is expected to continue to be prominent.
Why can Kaola Haigo become a giant in the cross-border e-commerce industry? This article will gain an in-depth understanding of the operation logic executive list the entire industry of cross-border e-commerce by analyzing the perspective of Koala Overseas. This executive list article will analyze the following aspects: industry analysis Competitive Analysis User value analysis business value analysis Product iteration analysis Product Structure Analysis Summarize 1.